A Fashion Video Beyond the Ordinary
Aysegül Kocak studied Fashion Design at the Fashion Design Institute Düsseldorf and created a draping for her semester project. For the presentation, I took photos, conceived, directed, and edited a short fashion clip. In under a minute, it was supposed to introduce Aysegül’s work in an engaging and slightly enigmatic way.
Matching the selected music, the approach diverged from a classical sequence of beautiful fashion images, a typical color grading, or a runway: The viewer first sees only details and close-ups. Only gradually does the whole reveal itself, until the draping becomes fully visible for a brief moment.
The photos received very well during the presentation. The described clip is no longer embedded in the inherited archive; the photo gallery remains intact.
Photos: Enric Mammen · Drapage Design: Aysegül Kocak · Model: Özge Hasbal
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